What is EMARKETING? Simply put, eMARKETING or electronic marketing refers to the application of marketing principles and techniques through electronic media and more specifically the internet. The terms that are played, internet marketing and online marketing, are often exchanged, and often can be considered identical.
EMARKETING is a brand marketing process using the internet. This includes marketing direct response and indirect marketing elements and uses various technologies to help connect business with their customers.
With such a definition, eMARKETING includes all activities carried out by businesses through the web throughout the world with the aim of attracting new businesses, maintaining the current business and developing its brand identity.
Why is that important? When implemented correctly, profit for investment (ROI) from emanchers can far exceed traditional marketing strategies.